WHY MEN CHOOSE TO WORK WITH ME (YES, ME — A WOMAN)

Two wolves standing together in a sunlit forest, symbolizing trust, strength, and authentic connection. Reflecting Sara’s approach to men’s coaching and personal growth.
La Val, 28 Sep. 2025
Hey there,

What qualities would make you trust someone enough to let them guide you?

I get it.

What the fuck would I know about being a man and what that feels like?

Fair point. You’re right, I’m no man.

And yet, here I am asking you to trust me and work with me. Why?

No, I don't think women make the best coaches for men, or as a matter of fact, that men do. To tell you the truth, I think many “coaches” are crap, in fact, regardless of gender! Here, between you and me, I will always, only speak for myself and leave others and "groups" out.

With that clear and out of the way, let me give you six reasons why I got you.

REASON 1: I’VE FELT LOST AND STUCK TOO

I know about keeping your guard up, feeling lost, stuck, and unable to recognise yourself and who you’ve become. I felt alone and afraid without ever admitting it or speaking of it. I bear scars from broken hearts, financial setbacks, and betrayals. Abusive behaviours made trusting that people keep their word, “stay” or “have my back” feel like a bad joke and my go-to mode was “fight”. I did things I felt ashamed of and felt guilty for, carrying that load around and self-sabotaging along the way.

Look familiar?

I experienced it firsthand and have been on this journey for a while now.

While I acknowledge and respect that the life events that brought us to feel this way, the way you and I experience them and the way they impact us are unique, personal and deeply connected to our individual stories, I also believe that the personal, inner, deep work required to heal, transform and thrive, is rooted in qualities, skills and knowledge that are applicable universally, across the board, regardless of what type of human body you and I are in.

Yes, I'm a woman AND I can still have a deep understanding of the common struggles men face and how to navigate them.

REASON 2: I SEE THE PRESSURE AND TOXIC EXPECTATIONS ON MEN

Society didn’t do any of us any favour by casting roles and expectations on how we should all be, act, and look like. The damage is real and the stereotypes are ridiculous, unfair, and plain toxic. Like the pressure put on men to provide, protect, be strong, manly, successful… the not-so-secret and not-so-unspoken list of dos and don'ts resulting in stress, depression, isolation, numbing, and more that’s only hurting men – well, it hurts everyone really! 

I chose to work with men as I deeply believe the journey towards real, sustainable, meaningful healing is one that we embark on together! No one is coming out stronger or better by leaving another one behind. We need each other.

There’s so much support available (and thank goodness for it!) for women and much less for men – I want to close the gap and show up in a way that’s meaningful and impactful to fill it.

REASON 3: I’M HERE, ROOTING FOR YOU AND THE MAN YOU WANT TO BECOME 

One more reason? I love men!

Yes, I’m in your corner, rooting for you and singing your praises. I genuinely want you to be happy, to feel like you made it and got it all going for you, to live the life you desire, to be the best version of whomever you dream to be, to feel like you matter and that you have purpose and meaning in your life.

You’re a stand up guy, you deserve it, and the results will ripple beyond you and impact your circle, your life, and the whole world!

I crave a world with less pain, less suffering, less hurting… and my way of creating that vision is by doing my own work and by guiding you to do yours. Think about it: if you and I can show up calmer, happier, with less “fight” in us and more control over our reactions, the words we speak and the actions we take, able to build rather than destroy, connect rather than hide, being good rather than acting like an ass… wouldn’t that make a difference in at least one other person’s life crossing our paths?

And that, my dear man, is how we start having a ripple effect.

Let me give you three more reasons.

REASON 4: I LEARNT FROM MEN HOW TO SHOW UP FOR YOU

You know those hilarious (not!) lesson plans you and I got from the School of Hard Knocks?

Mine looked like this:

TITLE: “A life with men, great at what they do, great fun to be around, fans of simple pleasures, loyal friends, strong, resilient fighters… feeling lost, broken inside and alone.”

YEAR GROUP: Lifelong

RESOURCES: Hahaha! You’re on your own.

LEARNING OUTCOME: You’ll find your gift.

MAIN ACTIVITY: Experience life with men of all ages and walks of life – friends, colleagues, partners, clients, bosses, who are emotionally constipated, struggling and hurting and won’t open up about it and act all rough and tough to hide the pain. They also feel angry with the world, would rather break shit than face their shit, and think they’re better off on their own. They’re pros at pushing people away as they’re convinced they’ll screw it up anyway, so what’s the point? They’ll tell you they’re a ticking bomb, damaged goods, and lost. They dare not speak of the demons they hide deep inside and will say “Fuck it!” to everything, pretending they don’t really care about it anyway – btw, they do! Oh one more thing: they are too stubborn to ask for help and believe you can’t teach an old dog new tricks.

I’ve been at this for a few decades now. I’ve been at the receiving end. I know the hurt and damage this creates for all involved. I lived it. I felt it. I get it.


And the gift I found along the way is what I’m offering you today: my ability to be with you while you look inwards, go deep, and get to feel real, accepted, and be more like a man you’d respect.

REASON 5: I RESPECT YOUR SCARS

As a man, who did you go to last time you opened up about your feelings, emotions, fears, or felt like crying, being held, needing a nurturing voice, and a soft place to land?

What qualities did this person have that made you turn to them?

The men I've coached all told me they’d never been able to do any of that with anyone as freely as they were with me. It even shocked them that they’d feel comfortable letting me in, lowering their guard and confiding their fears to me.

Someone once even joked and asked me to stop doing “that thing I do” and make him cry, when I see his cracks, past his shield, feel his pain, and tell it like it is, calling his BS and hitting a chord deep where it rattles him.

You see, I’m made of a special mix of masculine and feminine qualities that spark off of each other and equip me to meet you just as you are and to create the space you need to do the work you want.

Owning your shit and creating change requires trust, vulnerability, intimacy, and courage. That might look like nurturing deep conversations… or unleashing the beast inside… or releasing a primal scream… or ugly crying on the floor… or admitting hard truths and taking responsibility… or daring to dream, finding what makes it worth fighting for and going at it… or coming to terms with your shame, guilt, and anger.

I never know what it looks like. What I know is that, no matter what you throw at me, I got you.

REASON 6: I DON’T JUDGE — I’VE GOT YOU

I don’t care about what you wear, how much you swear, or about all the shit you did to get to where you are today.

I care about you and how you feel TODAY, what keeps you up at night, what you’re afraid of and what you desire most – and dare not speak of because, I know this about you, deep down, you believe you don’t deserve to be happy.

I care about making it safe and possible for you to feel you can stop holding it all together while you drown, pushing it all down and to start doing the work, feel different and get results.

How do you feel about working with me now?

Think of the last person you truly opened up to. Write down three qualities they had that made you feel safe enough to share. That list is your compass for choosing who should guide you – whether it’s me or someone else. You’re in charge here.

Be alive.
Be real.
Be free.
…and off I go!
Ciao, 
Sara

PS: What’s the one quality you look for above all when choosing someone to guide you? Email me to let me know.

 
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WHAT I STAND FOR: BELIEFS THAT SHAPE MY WORK AND MY LIFE